FOR BRAND OWNERS

Test Your Product in Finland

Real consumer feedback before approaching Finland’s major retail chains.

Before presenting a new product to the Finnish retail market, Eurofoods can organize a structured consumer test with selected consumers in Finland.

01 Validate before you scale

Test the product with Finnish consumers first — then approach retail with stronger, market-backed arguments.

HOW IT WORKS

Define the test

Together with the brand owner, we define the target group, number of participants and what we want to learn.

Select consumers

Eurofoods selects suitable consumers in Finland based on the agreed target group.

Deliver to their homes

We send the products directly to the selected consumers free of charge.

Collect feedback

Each participant tests the product in their normal everyday environment and completes a structured feedback questionnaire.

CONSUMER INSIGHT

The test can include feedback on:

The questionnaire can be adapted to the product, category and specific questions the brand owner wants answered.

Taste and overall product appeal

Packaging and first impression

Preferred flavours or product variants

Purchase intention

Expected retail price

Likelihood of repeat purchase

Product positioning and target audience

Supplier-specific questions

THE RESULT

Finnish Consumer Feedback Report

Eurofoods collects and compiles the responses into a clear Finnish Consumer Feedback Report. The findings can then be used to select the strongest products, optimize pricing and positioning, and build a stronger case before presenting the brand to Finland’s major retail chains.

Test → Learn → Optimize → Present → Scale

READY TO TEST?